• Increase or decrease single product price according to user role
  • Create different price rules according to user role
  • The price rules can be applied to the regular price or sale price (if set)
  • Apply a role-based price rule either to a single product or to some specific categories or tags
  • Exclude a role-based price rule from specific categories or tags New
  • Increase or decrease product price by percentage value or fixed amount
  • Combine more than one price rules on the same product and assign a priority level to sort them
  • Show or hide each of the following for each user role:
    • regular price
    • on-sale price
    • role-based price
    • price tax included
    • total discount/markup
    • “Add to cart” button
  • Option to show price for a different user role New
  • Create price rules for each product variation
  • Show a custom message to users who see no price
  • Use roles configured with a third party’s plugin like “Members”
  • Change labels of the products price
  • Compatibility with Aelia Currency Switcher: get user-role based prices automatically converted into the currency users see
  • Compatibility with WooCommerce Currency Switcher: the perfect option to have role-based prices converted in a WPML multi-language website

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